Monday, 16 July 2012

Shell's current marketing disaster!







I know today is supposed to be Inspiration Monday but this was just too good to pass up on! Shell have created a new 'competition' to design their next billboard. Basically all you do is go to their site, choose an image, add text and you're done! Well... this has been an ABSOLUTE fail on Shell's behalf. Why? Because no one has taken it as seriously as they may had hoped. You'd think a company like this would realise that a lot of people do not agree with how they operate and there would be many with an opinion to voice. I think its fair to say that Shell has been trolled BIG TIME here. These are only a few of the entries but there are hundreds over on their page. Maybe even get yours in before they realise they are being taken for a ride and pull the campaign.

Update!!
This page is in fact not by Shell itself by an environmental group! A have a read here. This is BRILLIANT!

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